INNOVATION IN ENTERPRISE RESOURCE PLANNING AND SUPPLY CHAIN MANAGEMENT INTEGRATION FOR OPTIMIZING SALES AND OPERATIONS PLANNING
Keywords:
Automotive Industry, Enterprise Resource Planning, Sales and Operations Planning, Supply Chain ManagementAbstract
Purpose: Manufacturing companies operating in the global automotive industry face significant difficulty integrating Enterprise Resource Planning (ERP) and Supply Chain Management (SCM) systems to optimize the Sales and Operations Planning (S&OP) process. This study analyzes how ERP-SCM integration can improve operational efficiency and the accuracy of production planning in an automotive manufacturing company.
Methods: A qualitative literature-based case-study design was used, applying identification, evaluation, and interpretation of the company's documented ERP and SCM practices as the analytical framework.
Findings: The findings show that integration strengthens direct data visibility, accelerates decision-making, and aligns demand planning with production capacity, mainly through real-time reporting, just-in-time production scheduling, and unified financial and human-resource data. Obstacles remain, however, including limited staff training, weak integration of demand-forecasting tools, and persistent data discrepancies between departments.
Originality/value: The study contributes a contextual, automotive-sector case analysis of ERP-SCM integration for S&OP, concluding that sustained benefits depend on complementing the technology with structured change management and cross-functional coordination, offering practical guidance for other manufacturing firms designing adaptive operational strategies for volatile global markets
Received: 28/05/2026 Revised: 22/07/2026 Accepted: 03/08/2026
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Copyright (c) 2026 Muhammad Yamani Enginer, Aurelia Carissa Anindita Wiyono, Dian Cristiani, Dafina Humairoh Althof Ridhwan, Raseliya Ananda Wahid, Wisnu Yuwono, Suyono Saputra (Author)
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